We basically avoid the common mistakes made by most website designers by sitting with you the business manager or other relevant person in your business so that we get to understand your products or services, and your business's target market.

Besides the information to use on the web pages of your website, we expect you to supply us with relevant images of your products. These are the most important images for any business. The other important images are Logo Images (if any) and those of the Interior and Exterior of the Business Premises.

After the first template web page is ready we upload it so that you can see what it looks like. If you are satisfied, we then create the rest of the web pages and start adding content.

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As a Small to Medium sized Business owner you want a website that is designed to effectively market your Products or Services. The biggest mistake that business owners make is to hire the cheapest website designer in town and hope for the best. You must not forget that you get what you pay for!

When we design your website we do it with these website design critical issues in mind:

Planning the Website Design with your Business in Mind - the biggest mistake usually made by both the website designer and the business owner is forgetting to plan the website around the business. The website must be designed with the business plan in mind (not the other way round!). The website design needs to be flexible to accommodate the business plan (more products or services being offered in future that are related to current products). The other important aspect is to design a website with current or potential partners of the business in mind (e.g. businesses that offer products or services complimentary to that of the business owner). This makes it easy to joint venture with other businesses.

Website Design that Understands the Importance of Web Page Load Times - the other big mistake usually made by web designers who are not necessarily internet marketers is to overload the web pages with images and other objects (e.g. unnecessary scripts) that seriously compromise the upload time of a web page. In internet marketing this is called the "three second rule"! If your web page takes more than 3 seconds to load, your website is chasing away potential visitors and customers at that speed!

Website Design that Avoids Trapping Important Keywords in Images - this is one aspect that separates website designers who understand internet marketing from those who don't. The former tend to overuse images on a web page which leads to important keywords or keyword phrases being "trapped" in those images instead of these keyword or keywords phrases being the text on the body of the web page. Search Engine robots don't "see" keywords trapped in images! This issue also goes hand in glove with page load time factor which is discussed in the previous paragraph.

Website Design that understands Importance of Website Usability - most inexperienced website designers tend to design web pages mainly for search engines on the main. This extreme website design approach forgets that real humans visit websites. Usability is now one of the key issues and measures that Search Engines take into account when ranking web pages. This allows search engines to "kill two birds with one stone" - separate SPAMMY websites from good websites!

Therefore, your website's navigation structure should make it easy for humans to navigate your website. Remember, the Search Engines are watching!

Website Design that is not Done in Isolation from Other Website Development Activities - from the previous paragraphs, it is clear that the most effective website design is one that is done with the other website development processes in mind.

As a Business Owner, it's really up to you to decide whether you want a website designer who takes care of all the issues mentioned above when designing your website or one that comes very cheap!

(REMEMBER: You get what you pay for!)

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Our Web Hosting Service: Web Hosting
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Our Internet Marketing Service: Internet Marketing
Our Websites We Have Designed: Portfolio

Click here to go to Sales Page: Sales Page